NorCal Pool Service is a full service swimming pool maintenance and repair company founded in 2010 by a local young entrepreneur from Pleasanton, California

Shortly after graduating Foothill High School, owner and founder Ryan Steele, was introduced to the swimming pool industry. Immediately after entering the industry he began to excel. Within two years of being in the industry, a close friend and now mentor inspired him to take advantage of an incredible business opportunity in the Tri-Valley area and start a swimming pool service company. While relying on a few other incredible mentors along the way combined with countless hours of training, hard work, and dedication; the business began to grow.

Today, NorCal Pool Service strongly believes in Referral Marketing as the most effective way to continue to help new clients. We have found that by providing our clients with first class service, we are able to quickly grow our business without wasting time on marketing programs. Our clients consistently receive the peace of mind they’re looking for when it comes to they’re swimming pool. They can relax and enjoy their personal oasis as it was intended to be.



CA licensed contractor

Pentair Warranty Station

Certified Pentair Installer

IPSSA Water Chemistry Certified

Ryan Steele – Founder